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Future Farm is a Food-Tech Company and the international brand of Fazenda Futuro, the #1 plant based meat brand in South America and Middle East. We pride ourselves on delivering high quality healthy products for our consumers, with an engaging brand experience (https://www.instagram.com/futurefarm/), without compromising on taste. The hyper realistic range is made from 100% natural ingredients, and is GMO & gluten free and deforestation free. It comprises of Future Meatballs, Future Burgers, Future Sausages and Future Mince, made using a blend of soy (non-GMO), pea and chickpea proteins. We are not stopping there - our innovation pipeline is strong and there is still much more to come.
Fazenda Futuro was founded in Rio de Janeiro by Marcos Leta and Alfredo Strechinsky, the young entrepreneurs behind another brazilian food and drink success: natural juice brand Do Bem which was sold to AmBev (the Brazilian subsidiary of Anheuser-Busch InBev) in 2016.
The Future is literally in your hands, the with fast growth of the Brand every role can evolve into much more as well as if you would like to experience other international markets we might just be the place as we continue to expand globally.
See the future: capture, anticipate and leverage future opportunities and challenges.
Unknotter: you have the amazing ability to simplify complexities, turning challenges into great opportunities
Power of Proactiveness: you don’t wait to be called, things to happen or specific instructions, you formulate a smart & lean plan with the information and resources you have and you just make it happen.
Flexible: Open to operate in areas that have yet to be assigned to a particular department.
Team player: someone whom people love to work with, approachable and respectful
For us, food is life, and it drives togetherness. In that spirit, we are on a mission to revolutionize food in a way that is good for the people, the planet, and your plate.
The brand has set out to make meatpackers obsolete, and to foster the movement towards GMO-free and deforestation-free produce in place of those that are unethical and illegal. In its fight for biodiversity and against destruction of the rainforest, the brand also demands high environmental standards from its suppliers, demanding that they can state that their produce are both GMO and deforestation-free.
I’ve always had a great interest in nutrition and its benefits on the body. This passion has led me to multiple commercial and category roles at Danone (ELN, AMN, Dairy) working with a range of customers from Foodservice, High Street, Discounters, Wholesaler and Grocery. I progressed on to Beautiful Dairy where I delivered business changing distribution growth in the Grocery channel, resulting in the business being ranked #10 in the Sunday Times Fast Track 100 league table. Now at Future Farm, I believe we have the products, experience and will build the team to become Category Leaders in Plant Based Meat.
12+ years of experience in FMCG, start-ups, entertainment and music, developing people and launching products for local and global brands. In the past years, have built the Cultural Marketing, Influencers and Platforms area for Ambev (AB Inbev) in Brazil, rolling it out to the US, EMEA, APAC, LATAM and Global HQ marketing divisions. Today, I'm the Marketing Director of Future Farm (Fazenda Futuro) for Europe & ROW operations - the 'Tesla' of Plant Based.
