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As the UK has continued to face economic struggle through 2024, we anticipate this will ease up as we move into 2025 as the promise post-election for businesses is much stronger than what we saw at the start of the year previous. While businesses grapple with AI readiness and data analysis challenges, there's a pressing need for talent in the technology market that can bridge this gap.
Although 27% of Technology professionals working across industries say they already use AI in their current roles, one trend we’re seeing across many businesses is lacking AI-readiness. And so, there’s a demand for candidates and employees who can best prepare them for the next technological wave, apply AI solutions to real-world problems and drive business goals.
One key area AI has already been adopted in many technology organisations includes the processing of data, however, the gap that remains is employees with the ability to analyse and advise using this data, implementing effective data strategies.
As such, a focus area for many businesses in 2025 will be to upskill, reskill, or hire more employees who not only have technical ability but experience in applying that to real-world scenarios.
Encouragingly, there is a strong appetite among employees to learn about AI across the Technology market, with 98% expressing a desire to enhance their AI literacy. Their motivations span reasons including:
Discover more about how workers really feel about AI, company culture, salaries, and more in our Talent Trends report.
Explore Talent Trends
Beyond AI, businesses are also prioritising growth, cost reduction, and operational efficiency. Companies continue to look for a way to uplevel the way they work with data; interpreting and streamlining this to quicken decision-making and encourage a more efficient working environment. This is driving a demand in the technology market for professionals skilled in data analysis, IT support and leaders in technology, and project management. As organisations seek to transform their operations, these roles will become increasingly essential.
To excel in today's competitive technology market, tech professionals need a unique blend of skills. We refer to this as the "Triangle of Success":
Technical expertise: A high level of knowledge of relevant technologies and programming languages.
Industry knowledge: Deep insight into the specific industry or sector the business operates in.
Functional expertise: Real world understanding and advanced knowledge in a particular role or function within the technology field, with the ability to manage broader organisational roles.
This is what we’re seeing clients strive towards, aiming to find candidates who not only tick the technical boxes but have the industry and functional expertise too.
As businesses become more selective in their hiring, it's of growing importance that you not only hire the best talent for today but find the best fit for tomorrow to contribute to long-term growth. We have witnessed an unprecedented number of businesses becoming more selective in their choice of candidates to ensure they align with the business outlook, values, and goals. To do this, you must know the landscape of not only the market but the talent out there.
That’s why we’ve compiled data and curated resources, equipped with everything from hiring timelines, candidate sentiment, and salary benchmarking so you can feel confident hiring in 2025.
Get your 2025 Salary Guide for Technology: Discover the latest salary trends, market insights, and hiring strategies to attract top talent in your sector. Download a salary guide today.
Explore the Talent Trends Report and interactive tool: Gain valuable insights into candidate sentiment and preferences within the tech sector. Access talent insights now.
Our team of expert consultants can help you identify and attract the top tech talent you need to achieve your business goals. With a deep understanding of the market and candidate preferences, we'll guide you through the hiring process and ensure you find the perfect fit for your organisation.
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